We want to return to a poetic, fresh and “pure” fashion magazine.
A magazine that makes a statement against homogenisation and for individuality.
A Magazine that is made out of respect for the design and the designer.
A magazine in which we want to question fashion because we are fascinated by it.
A magazine in which we want to share the parameters of the designers we love: their passion, emotion, fascination, spontaneity, craftsmanship and authenticity.
This magazine is initiated by fashion designer Walter Van Beirendonck as one of the fashion statements in the MODE2001 LANDED-GELAND project.
It will follow the rhythm of the fashion seasons, has a name that changes with the letters of the alphabet, and aims to be different, surprising and innovative.
Each issue will be host to a different guest creator.
Because we wish to oppose “globalisation”, we take up a clear and controversial position when it comes to adverts. We ask advertisers to depart from the usual marketing strategy and opt for a new creative adventure.
Our first guest creator is Belgian designer Dirk Van Saene, known for his ever-changing collections, his passion for couture and his cultural statements with non-conformist attitude to the system.
We are happy to present to you this first issue, “designed” in the same way as a fashion designer creates a new collection.
Thanks you Dirk Van Saene, for you creativity, thanks you all contributors for you homage to Antwerp, and thank you everybody to shared our enthusiasm.
The introduction text of this website was written by Gerdi Esch as the foreword to NºA featuring Dirk Van Saene in 2001.
Dirk Van Saene was the first guest, that same year, N°B magazine was also published, curated by Bernhard Wilhelm. While N°A was more about Belgian fashion in general, Bernhard decided to dedicate the contents of his magazine to his friends and interests, with spectacular results. From then on, the guests had “carte blanche”. N°C magazine had Hussein Chalayan as its guest and N°D featured Olivier Theyskens and N°E featured Viktor&Rolf. By then, the relationship with the publisher turned sour, and the magazine folded.
